Shop Talk - May 25
Macomb, IL – The panelists discuss whether television stations should post stories to YouTube. The issue was raised by columnist Deborah Potter in the latest issue of American Journalism Review.
Many TV stations already post video to their own websites with the hope of generating traffic for on-line ads. Some stations fear that posting video to YouTube will lead to fewer hits on their sites.
The panelists suggest TV stations work on becoming better at what they do before worrying about where their stories are seen.
The panelists also feel YouTube could provide greater exposure to local TV stations and might even draw viewers to station websites.